Don’t worry if you’re a startup trying to increase your Instagram followers but aren’t having much luck. Here is a quick guide to increasing your Instagram followers.
There are a few secrets to increasing Instagram followers for startups. The irony of these secrets is that almost everyone is aware of them, but most startups choose to disregard them.
So, in this article, we’ll re-emphasize the secrets that you should definitely follow, particularly if you’re a startup trying to grow your Instagram following.
Why instagram is so popular?
Instagram began as a photo-sharing app for children and adults. It has gradually become a social media craze for almost all brands. Brands and startups looking for real audience building tools will use Instagram’s visual marketing techniques. Instagram has the highest level of active user engagement of any social media platform.
What makes Instagram so popular:
Instagram is Free: The fact that Instagram is free is a major selling point. Users need free social media networking tools and apps. In comparison to Facebook, there is much less advertising clutter on Instagram, and all of the features are free.
Instagram is Intuitive:Instagram is easy to use and learn. There are no frills or functions that aren’t necessary. Simply select the image, save it to your library, add a comment, and you’re ready to share.
Instagram Offers to Microblog: Microblogging is extremely popular these days. Microblogging, when combined with images, creates a lethal combination for online client targeting.
Loaded with Cool Filters: Instagram filters are extremely popular. They immediately transform the images into something beautiful and appealing. People like to follow posts that are both innovative and appealing, and Instagram provides these filters for free. The photo filters make your posts more interesting.
Instagram Account Insights: Every Instagram business profile comes with a free insights tool that allows users to track the reach of their posts, the amount of engagement they receive, the kinds of audiences who visit in a given time frame, and much more. You’ll be able to keep track of profile visits and make an informed decision this way.
Why Is It Important to Boost Followers on Instagram for Startups?
Instagram is one of the most popular social media platforms. You’re missing out on a big platform if you’re not on Instagram. Almost every type of company can be found on Instagram and is gaining followers. It promotes your brand, establishes a social presence for you, and keeps your brand name in the public eye.
Let’s discuss why it is important to boost your followers on Instagram:
Visual Media Marketing for your Brand: Whatever your product is, if you don’t show it off, you won’t be able to sell it. Instagram provides you with a platform to display your products and build a real audience for your startup business. Every new business faces a significant challenge in getting off the ground and finding real customers for their product. Instagram’s media sharing tools make it an ideal platform for a startup to showcase its products.
Real Audience Building Tool:
Instagram is one of the world’s most important media marketing platforms. You get the most comprehensive audience for your product with more than 200 million active users per month. You can present your product online if you have a large number of active users. Instagram allows you to share your products with a large number of people on a daily basis.
Instagram Keeps You Online: In today’s world, having an online presence is critical. You build confidence for your brand by keeping the dialogue and event planning for goods going. You can promote your product, offer and plan new events to promote your launch, and achieve reliable follow-ups for your company using Instagram tools. Instagram will help you with your startup ideas in the long run.
Instagram is all About Stories: If you want to be heard, you should tell stories. It’s all about the stories on Instagram. Online, stories are a fun way to express your business. They become more relatable and intriguing when they are told through stories. It establishes an emotional connection with your audience that they can relate to, which is crucial from a business standpoint.
Instagram Community is Huge: Use Instagram’s large community pages and hashtags to promote your company. Instagram has the highest number of visitors and followers of any social media platform. Create your own Instagram community where people can share your posts and discuss your business. This improves your online presence and acts as a good booster for your startup.
6 Instagram Secrets To Boost Instagram Followers
Instagram is a social media platform that allows businesses to reach out to a wider audience. It provides enormous business opportunities and effectively reaches out to the target audience. With Instagram posts, you can showcase your company’s creativity, demonstrate that you are useful and relatable to your target market, and establish your social media presence to attract their attention.
Although everyone is aware of this, only a small amount of attention is paid to it. Your goal is to engage your guests, and hashtags are critical tools for spreading the word about your products. Make sure to use the right hashtag for your content so that people can connect to it. It is insufficient to post new and interesting content on a daily basis. You should use appropriate hashtags to ensure that your content reaches people who are interested in similar products or services to yours. Hashtags help your story go viral, reaching an ever-increasing number of Instagram users. Make use of a one- or two-word hashtag with an average length that accurately represents your story.
There are basically three types of hashtags that you should add to your posts:
Hashtags that can be Associated to Your Brands: These are hashtags that you make on your own and that become associated with your brand over time. They can be your brand name, tagline, or any other special phrase or term that you choose to associate with your business. One of the biggest benefits of using such hashtags is that you can cross-promote them so that people who want to share photos involving your company can do so. Include them in your bio as well as your business cards. Let people know that using your brand hashtags is the best way to find pictures of your company.
Hashtags that Talk About the Product / Service That You are Trying to Sell: Assume you’re trying to sell a mattress. Then words like “mattress,” “sleep,” “sleeptips,” and so on should absolutely be included in your hashtags. So, if someone is searching for a product or service similar to yours, they should be able to find you using your hashtags. If you’ve already done keyword research for SEO, hashtags will help you figure out what people are talking about.
Hashtags That are Popular: You want to interject yourself in famous conversations in addition to reaching out to people who are looking for a product or service like yours. For example, if a recent (positive) event has a popular hashtag associated with it, you may want to use it so that people who are following that hashtag can find you as well. These are people who may not have been actively looking for a product or service like yours, but who may be good customers in the future. Of course, caution should be exercised when employing such hashtags. Try to stay away from topics such as politics, religion, and negative news; attempting to market yourself using these topics can backfire spectacularly.
Use Right Captions
Captions tell a storey about the images you’ve uploaded. If you’re in business and want to promote your product, you’ll need to use the appropriate captions. Your product, your business, and the image are all described in the caption. It’s often useful to use a caption to represent your company. As a result, your captions should be succinct and engaging. People prefer short, obvious, and relatable captions. More users are captivated by a little storytelling combined with photos, which leads to more sharing. The higher the number of shares, the higher the level of user engagement on your company page. One of the most important Instagram secrets is captioning your photos, which allows you to be more descriptive about your product. It serves as a guide for new visitors. As a result, make captions that are both useful and concise. It adds a good storey flow to the posts, which is something that real users want. Increase user engagement with your posts and encourage them to share them with others.
Complete Instagram Profile
One of the Instagram secrets that engages and boosts followers is your business profile. When someone visits your Instagram business profile, they have only a few seconds to decide whether or not to follow your brand. The profile bio feeds and post highlights are important factors in determining the value of your brand.
It’s a good idea to brand your Instagram profile page correctly. The profile as a whole should be designed. Even the manner in which feeds are posted and the time at which they are posted are important. When you gain a follower, you must be certain that you have gained a genuine and honest supporter of your brand. And by employing the proper profile page strategy, the number of followers grows exponentially. The most important aspects of an Instagram profile are.
On the Point Bio: Instagram bio should be short yet descriptive.
Impressive Profile Photo: The profile is your identity, make it lucrative and distinguishable.
Relatable and Attractive Stories: Profile stories should be related to your business and use style that makes them attractive.
Cover Photo: Cover photos for your Instagram highlights make them noticeable.
Make Use of Paid Promotions on Instagram
For brands and startups, Instagram is a fiercely competitive platform. Using paid promotions to grow your Instagram followers and make your brand known is a good idea if you need to grow your Instagram followers and make your brand known. Even if you’re just starting out, Instagram has a variety of options for you. On Instagram, you run personalised ads for your company.
Here are some types of ads you can opt for according to your business needs and type of audiences you are targeting.
Feed Like Ads/Post boost: This type of ads look just like a simple feed which comprises photos and videos. The ads are placed strategically in the feeds of the users to whom your company is targeting.
Instagram Stories Ads: This type of ads appear on the Instagram Stories when users tap on the stories tab.
Profile Visit Ads: This adds will help to direct you target your audience to your profile page.
Shopping Ad: This type of ads include a detailed information about your brand and the product you are selling.
Video Ads: This type of ads encompases the advertisement of the product in the form of video.
The advertisements assist you in reaching your intended audience. Make contact with them and let them know about your business. Please keep in mind that it is your responsibility, not Instagram’s, to create beautiful and meaningful advertisements. Make sure your advertisements are eye-catching, or your money will be wasted.
Get Into the Conversation
For any company, this is a crucial and little-known Instagram secret. To gain more followers, simply posting and styling your pictures isn’t enough. To make your posts engaging, you’ll need a two-way conversation. Use Instagram’s dialogue groups to engage in meaningful conversation. Share your thoughts and opinions, and leave an impression on other users. Leave your branded hashtags in the posts that relate to your niche so that people can follow you to your page.
Posts, comments, and direct messages are all used to start conversations on Instagram. To engage your users, make sure you use all of the different types of Instagram conversation points. Respond to guests’ comments and questions, as well as their posts, to engage in a constructive dialogue. Even respond to posts that include your business hashtags to demonstrate that you are active on social media for those hashtags.
Make Beautiful Instagram Posts
This is the most important secret to increasing Instagram followers. In the end, Instagram is a visual platform. You may have a lot of hashtags, a good caption, and a good storey, but if your photo(s) don’t look good, people on Instagram won’t like them, and you won’t get any more followers.
So, first and foremost, make sure that your Instagram posts are stunning. They must truly outperform your rivals. Even if you don’t have the funds to take several pictures, take a few, but whatever you post should be fantastic.
If you don’t have the funds to hire a designer or a digital marketing agency, don’t worry; there are tools available to assist you. Check out Canva; it has a section dedicated to Instagram posts, complete with attractive pre-built layouts. Of course, they won’t be as good as what a professional designer can do, but they’ll be a lot better than what you’re attempting on your own.
To sum up the subject, attention to detail is the most important factor that adds to the Instagram Secrets To Boost Instagram Followers. The social presence is based on trust, which is built over time as more information becomes available. Whether it’s your profile photo, company bio, or feeds, make sure they’re both presentable and authentic.
Users who visit your profile page need to ensure that they are following a legitimate company rather than a fake account. Make relationships with like-minded people who are willing to take advantage of your business opportunities. Create a unique style for your feeds that makes them stand out from the crowd. Use Instagram’s geotagging feature to attract users from your target area. This will help you gain more loyal customers for your fledgling company. It’s also a good idea to keep your profile free of embarrassing posts and feeds that have nothing to do with your business. Do not get into a political or religious brawl.
It’s important to use the call to action buttons so that your guests can get in touch with you. Also, interact with your followers by liking and commenting on their posts. Make use of paid shoutouts and influencers to increase the marketability and trustworthiness of your company’s product.
Instagram can be a powerful tool for digital marketing if used properly. Make contact with the Instagram influencers and shoutout community to improve the credibility of your profile page. You can also contact the Instagram help centre if you have any additional questions or concerns. This will assist you in determining the proper procedure for all of these tasks.
Stay consistent, honest, and stylish in everything you do. This is what will help your business gain Instagram followers.